Mother Gooseberry IPA
The Ask: Create a complete IPA packaging and poster that combines the fictional stories of Mother Goose and Gooseberries.
How I got there: Mother Goose fictional stories come from all kinds of absurd backgrounds that delight children. Strangely enough, most of them came from old war songs. Who would have thought war could inspire generations of kids? Taking delight from Mother Goose’s crazy combinations, I decided to find a fruit to add to my beer that you can’t find at your local market. It’s small, it’s sour, and it shares a name with a bird. Gooseberries.